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Geely is a relatively new car brand that has entered the Philippine market. Geely has 18 factories, 9 of which are in foreign markets and
Geely is a relatively new car brand that has entered the Philippine market. Geely has 18 factories, 9 of which are in foreign markets and more than 1000 brand dealership and car sale centers in China and in numerous foreign markets including the Philippines. What could be the biggest opportunities and challenges for Geely in the Philippines? Discuss from both the micro and market structure perspectives.
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