Genent Industries, Inc. (GII), developed standard costs for direct material and direct labor. In 2017, GIl estimated the following standard costs for one of their major products, the 30-gallon heavy-duty plastic container. Direct materials Direct labor Budgeted quantity. 0.7 pounds 0.8 hours Budgeted price $20 per pound $12 per hour During July, GIl produced and sold 3,000 containers using 2,250 pounds of direct materials at an average cost per pound of $16 and 2,480 direct manufacturing labor hours at an average wage of $12.75 per hour. The direct material price variance during July is A. $12,000 unfavorable B. $3,000 unfavorable C. $9,000 favorable O D. $9,000 unfavorable