General Motor established in 1908. That time the company was the sole carmaker dealer in the region, e.g. Michigan, first it was a holding Buick company, till 1920 it was becoming the world largest motor manufacturing company. However, General Motor is a fallen giant. The glory of the past from being a great market leader to bankrupt company General Motors has come a long way. In 1980s GM was the top car manufacturer in the USA until the arrival of the Japanese cars. The Japanese sold cheaper and better cars. GM failed to realize the change in the industry and technology and constantly lost market share to the Japanese companies.

What must be the Strategic approach for the G.M for developing a change management project?

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