General Motors

Write on the selected company on the following headings below. Please be sure to include valid facts and figures to match your points in reference to the company.

1. Select and write on the company you wish to research. The company will be General Motors. Your second task is to prepare a report with the information you collect about the company.

2. Research your selected companys business model and focus on the key drivers of sales/revenues and operating income.

3. Examine the companys per share data and its annual growth rate percentages to get a sense of how well management has increased sales and controlled costs. You will also gain insight into the key risks of the companys business model.

4. Focus on the companys competitive environment. The choice of which competitors to profile is up to you and should be based on what you have learned about the company so far.

5. Look at evaluating the companys liquidity ratios and comparing them to the industry average. Lenders, creditors and suppliers find liquidity ratios quite useful in deciding whether or not to grant credit.

6. Evaluate the companys asset utilization ratios. This category of ratios evaluates how effectively the company is using its investment in assets to generate sales.

7. Look at evaluating the companys debt utilization ratios. This category of ratios are especially important to creditors and investors.

8. Focus on the companys profitability ratios. Profitability ratios are very important to investors. Companies often use these ratios when evaluating its managers.