George Campbell paid $50,000 for a franchise that entitled him to market Success Associates software programs in the countries of the European Union. Campbell intended to sell individual franchises for the major language groups of western EuropeGerman, French, English, Spanish, and Italian. Naturally, investors considering buying a franchise from Campbell asked

to see the financial statements of his business.

Believing the value of the franchise to be greater than $50,000, Campbell sought to capitalize his own franchise at $500,000. The law firm of McDonald & LaDue helped Campbell form a corporation chartered to issue 500,000 ordinary shares with par value of $1 per share. His attorneys suggested the following chain of transactions:

a. A third party borrows $500,000 and purchases the franchise from Campbell.

b. Campbell pays the corporation $500,000 to acquire all its shares.

c. The corporation buys the franchise from the third party, who repays the loan.

In the final analysis, the third party is debt-free and out of the picture. Campbell owns all the corporations shares, and the corporation owns the franchise. The corporation Balance Sheet lists a franchise acquired at a cost of $500,000. This Balance Sheet is Campbells most valuable marketing tool.

Requirements

1. What is the ethical issue in this situation?
2. Who are the stakeholders to the suggested transaction?
3. Analyze this case from the following standpoints: (a) economic, (b) legal, (c) ethical. What are the consequences to each stakeholder?
4. How should the transaction be reported?