"Georges on Waymouth was established by George & Voula Kasimatis in November 2002, with the aim of serving fresh seasonal produce with impeccable service in a Mediterranean setting. In the heart of Adelaide's CBD, Georges is an undeniable crowd pleaser, continually striving for excellence amongst locals and interstate guests. The dining room is stylish and minimalist with high ceilings, wooden floorboards and multiple dining areas. A distinctly Mediterranean menu takes advantage of seasonal fare with all our breads, pastas & desserts made on premise and we work with local producers to support local business. The wine list is extensive with over 20 wines by the glass and 200 bottle listings showcasing local and imported producers." (Georges 2023)

strategy: Focused differentiation

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