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Ghose and Han (2014) found that the elasticity of demand for Google Play apps is 3.7. This elasticity applies to a small college town where
Ghose and Han (2014) found that the elasticity of demand for Google Play apps is
3.7. This elasticity applies to a small college town where approximately 1,000 apps per month are sold.
If price rises by 8%,
What is the percentage change in revenue?
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