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Given that This Makes Scents is a sales organization, how would you explain to Jessie and Ashton the value of a sales compensation plan. Should

Given that "This Makes Scents" is a sales organization, how would you explain to Jessie and Ashton the value of a sales compensation plan. Should incentives be offered to all employees why or why not? should they be? If they were to offer incentives, what types of incentives suits this type of organization? Should all incentives be the same? What would be the positives and negatives of an incentive plan?
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