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Given the complexity of developing and implementing a successful social marketing campaign, organizations should ________. Question 20 options: A) improvise, rather then trying to follow

Given the complexity of developing and implementing a successful social marketing campaign, organizations should ________. Question 20 options: A) improvise, rather then trying to follow a preset plan B) approach these campaigns in a systematic and disciplined fashion C) focus on high-level issues and not get bogged down in details D) restrict their efforts to the realm of communication E) focus on just one or two tasks

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