Question
Given the contribution made on each of the three products in the following table and their position in the life cycle, identify a reasonable operations
Given the contribution made on each of the three products in the following table and their position in the life cycle, identify a reasonable operations strategy for each:
Product | Product Contribution (% of selling price) | Company Contribution (%: total annual contribution divided by total annual sales) | Position in Life Cycle |
Notebook Computer | 30 | 40 | Growth |
Netbookcomputer | 30 | 50 | Introduction |
Handcalculator | 50 | 10 | Maturity |
Part 2 Identify possible strategies for the
notebookcomputer.
(Mark all that apply.)
A.Attempt to innovate high dash volume production
B.Increase capacity
C.Attempt to make production facilities more efficient
D.Modify and improve the production process
Part 3 Identify possible strategies for the
netbookcomputer.
(Mark all that apply.)
A.Consider terminating production
B.Improve cost control for profitability and market share
C.Develop supplier and distribution systems
D.Attempt to innovate high dash volume production
Part 4 Identify possible strategies for the
handcalculator.
(Mark all that apply.)
A.Improve cost control for profitability and market share
B.Develop supplier and distribution systems
C.Attempt to make production facilities more efficient
D.Modify and improve the production process
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