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Given the response rates and marketable universe for marketing case analysis, How many times are you going to mail looking at the different Deciles and

Given the response rates and marketable universe for marketing case analysis,

How many times are you going to mail looking at the different Deciles and corresponding response rates to maximize the total number of responses you expect to receive?

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Background The client is a regional provider of Medicare Advantage insurance. The marketable universe is individuals age 64 to 80 . The open enrollment period is 10/15/21 through 12/7/21. Model Performance Background The client is a regional provider of Medicare Advantage insurance. The marketable universe is individuals age 64 to 80 . The open enrollment period is 10/15/21 through 12/7/21. Model Performance

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