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Given your identified target market, the product life cycle, and the competitive landscape shown in your positioning, Identify a minimum of 3 IMC tools in
- Given your identified target market, the product life cycle, and the competitive landscape shown in your positioning, Identify a minimum of 3 IMC tools in the Promotional Mix (e.g. Personal Selling, PR, Sales Promotion, Direct Response, Word of Mouth, Advertising - broadcast, print, etc.) you think would meet your Promotional objective. Provide rationale.
At saturation stage on product life cycle.
name of the product is finish dishwasher
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Creative Brief Reimagine Your Run with Brand Name Activewear Company Brand Name Activewear ProductService Highperformance comfortable and stylish activewear for all fitness enthusiasts Target Audience ...
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Marketing
Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel
11th edition
978-1337516662, 133751666X, 978-1337116800, 1337116807, 978-1439039427
