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Giving a gift to a client in appreciation of their purchase is common business practice in some industries in Canada. The challenge for you as
Giving a gift to a client in appreciation of their purchase is common business practice in some industries in Canada. The challenge for you as a salesperson may be to ensure your gift is not perceived by your customer as a bribe. How did we differentiate a bribe from a gift?
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When the buyers firm has policies that state all gifts are unacceptable
When you as a salesperson take advantage of an unethical buyer
When there is an expectation of reciprocation
When it is to show appreciation for the buyers time and attention to your presentation
When it is over $ in value according to the Canadian Code of Business Conduct
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