1. Go to the Amazon Web site, navigate and step through the process of buying an item without actually purchasing the item.

Based on this experience, describe the flows of information between Marketing and Sales, Accounting and Finance, and Supply Chain Management at Amazon. How easy is it to buy that item?

1. Think of the last time you bought a high-tech electronic item. How does the process of buying that item cut across the store's various functional lines?

What information from your receipt would need to be available to the business functions?

Which business functions would need that information?

How could your receipt help in the process of returning that item?