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Good Stuff, a manufacturer of soy candles, has decided to sell a package of three fall-inspired candles: autumn breeze, falling leaves, and crackling fire. This
Good Stuff, a manufacturer of soy candles, has decided to sell a package of three fall-inspired candles: autumn breeze, falling leaves, and crackling fire. This package is priced marginally higher than the individual candles alone. Given this information, we can come to the conclusion that the marketers of Good Stuff have applied the ________Blank strategy. Multiple Choice odd pricing price fixing dynamic pricing price bundling prestige pricing
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