Google Learns the Alphabet 50 different countries. While the company is routinely high on the lists of best places to work and companies with the best employee perks, its meteoric growth has not been without challenges. (Amsterdam) or hallways decoroted with subway grates and fire hydrants (New York City). growing organiration. change the world, such as a self-driving car, which may or moy not become a profitable venture. became the new Google CEO, while Page became the Alphabet CEO and Brin the Alphabet President. (Former Google CEO Schmidt is Alphabet s executive chaiman.) allowing the various businesses room to grow on their own. Questions 1. If you were a long-time "Googler," how would feel about the change in organizational structure at the company? 2. Do you think the creative work environment fostered by company founders has taken a hit with the new Alphabet organizational structure? Why or why not? 3. What are some advantages and disadvantages of creating separate businesses for the company's moonshot projects