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Google uses second-price auction for keyword bidding because Group of answer choices it provides them with the highest profit in SEM it reveals the true
Google uses second-price auction for keyword bidding because Group of answer choices it provides them with the highest profit in SEM it reveals the true valuation of the bidders it makes it easy for bidders to bid low it makes it easy for bidders to bid very high and yet pay very little in click charges
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International Economics
Authors: James Gerber
6th edition
978-0132950145, 132950146, 132948915, 978-0132948913
