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Greenwashing is a practice in which companies promote their products as environmentally friendly when in truth the brand provides little ecological benefit. What are your
Greenwashing is a practice in which companies promote their products as environmentally friendly when in truth the brand provides little ecological benefit. What are your thoughts on greenwashing? How much of a product should be environmentally friendly for it to be considered a truly green brand? Fifty percent? Eighty percent? Should the practice of greenwashing be regulated?
Please answer each part of the question in detail. This is for a Marketing Class. Thank you!
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