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Gross Profit and Strategic Management One way to increase overall protability is to increase gross prot. This outcome can be accomplished by raising prices and/or

Gross Profit and Strategic Management

One way to increase overall protability is to increase gross prot. This outcome can be accomplished by raising prices and/or by reducing manufacturing costs.

  2. 1.Will raising prices and/or reducing manufacturing costs unambiguously increase gross prot? Explain.
  3. 2. What strategy might you develop as a manager to (i) increase product prices, or (ii) reduce product manufacturing cost?

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