Group discussion

You are responsible for getting advertisers to promote and pay

for advertising on the online properties your company owns. The properties

include the restaurant website, the coupon website and the blog described above.

You are required to

a. Identify the marketing methods and tools you will use - including the costs for

reaching the number of businesses you say you will reach

b. Project the results you will achieve and how you came up with the projection

Group 1 - Responsible for finding advertisers and affiliate programs for the

Coupon website described in section B and getting them to pay to promote their

special offers or to have their coupons or coupon codes served on the site.

Group 2 - You are responsible for finding sponsors and advertisers, or partners

who will want to promote on the blog and getting them to place orders to

promote.