Guidelines for choosing a Business Research Topic

Bachelor of Science in Business Administration Business Research

In formulating a topic, we would advise that you do the following:

1. Focus on a specific company/organization or an industry

2. If necessary, select the geography to readily set your scope

3. Once you identified the company/industry, try to investigate what are the current or prevailing challenges and issues it is facing in the aspect of) any of the four business functions (production, marketing, finance or HR). If you can find issues that may be cross-functional in natures, that will be much better

4. If you are considering technical. Technological issues, you may need to present it in a business point of view.

Example:

Tentative Title

• You'll typically choose a tentative title for your thesis as a last step in the proposal process.It will often emerge from the direction your proposal research takes.

• Inthe proposal, the title is referred to as "tentative" because you have the flexibility to change it as you're writing your thesis.

• The title should be explanatory but concise when standing by itself.Ideally, it should summarize the research problem and/or the goals of your thesis work with efficiency and style.

• You should includespecific key wordsthat will make your thesis searchable by others when uploaded to the library.