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H. Financials/Marketing Plan Budget (1-3 pages) Begin with a brief narrative description how the plan budget will achieve profitability. Gaining approval from the company
H. Financials/Marketing Plan Budget (1-3 pages) Begin with a brief narrative description how the plan budget will achieve profitability. Gaining approval from the company leadership often depends on the allocation of the marketing plan budget. Show that you know how to spend it wisely. Show your Period 8 marketing budget in a table (aligned to the budget dollars allocated in the goals and tactics table above). Minimally, you may copy the Budget Allocation format provided in the PharmaSim game Decision Analysis area.
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