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H Hw |T=0|T=1'T=2 Now let's have a look at the problem from gym's perspective. Imagine yourself being the gym's manager who, after taking Econ 455,
H Hw |T=0|T=1'T=2\" Now let's have a look at the problem from gym's perspective. Imagine yourself being the gym's manager who, after taking Econ 455, decides to implement the insights learned in this course. For simplicity, imagine that your potential audience is just 2 people: naive Tammy and sophisticated Tammy. Also, assume that there are no costs and do not worry about discounting your revenue. (a) Under the current pricing, what is your expected revenue? Feel free to refer to the results from the last problem set. (b) What insight about the difference in behavior of naive and sophisticated types, relevant for this problem, have you learnt? (c) Using that insight, devise the optimal pricing (the membership fee, the prices for members and non- members). (d) Has behavioral economics helped you to increase profit
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