H is a retailer of garden furniture. It has recently been told by its major shareholders that they wish to see a one$$off increase in dividends from the company next year, meaning that H needs to improve its cash flow quickly.

According to Rockart, which of the following sources of critical success factors $($CSFs$)$ is being described above?

The industry that H is in

Temporal organisational factors

The wider environment

The company and its position in the industry