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Harley projected that it would ship 2 1 7 , 0 0 0 - 2 2 2 , 0 0 0 motorbikes this year, epresenting

Harley projected that it would ship 217,000-222,000 motorbikes this year, epresenting a further fall of up to 5 per cent. That forecast was below the 28,190 shipments expected by analysts polled by Consensus Metrix, ccording to Reuters.
Our initial impression of Harley-Davidson fourth-quarter results was lisappointing, underwhelming outlook for '19 motorcycle shipments," said nalysts at Stifel.
Matt Levatich, Harley's chief executive, said: "The challenges we xperienced during the year reinforced the commitment we have for our More Roads to Harley-Davidson accelerated plan for growth ... New and ifferent people, riders and non-riders, are taking notice of Harley-Davidson nd the thrill of riding."
ource: (c) The Financial Times Limited 2019.
ase Questions
1-11. What options does a company have to guard against being caught in a tariff trade war, as was the case in 2019?
1-12. Analyze the tariff trade war with China and its effects on Harley-Davidson.
1-13. What obligations does a company like Harley-Davidson have and to whom?
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