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healthcare products manufacturers such as siemens sell medicals devices and equipment to a range of customers including teaching and community hosptials, va-operated healthcare facilities, radiology
healthcare products manufacturers such as siemens sell medicals devices and equipment to a range of customers including teaching and community hosptials, va-operated healthcare facilities, radiology labs, specialty clinics, and others. for siemens, the channel length for its healthcare devices is most likely influenced by: a complexity of the company's communication message. b. type of after-scale service the company wishes to offer. c. type of customer it intends to target/serv. d/ nature of incentives it aspires to receive from health insurance carriers. e. the prices charged for the products
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