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Heath works for a popular Australian retailer that advertises a 2 4 - hour helpline for customers using their online platform. While they only sell
Heath works for a popular Australian retailer that advertises a hour helpline for customers using their online platform. While they only sell their products in Australia, hiring enough qualified customer service associates to cover all shifts around the clock in Australia would be prohibitively expensive, so Heaths company contracted with a company in India that provides this kind of customer service coverage. Why did Heaths company engage in this kind of global trade?
To access a growth market
To increase the inflow of innovation
To access factors of production
To reduce their risk
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