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Heaven Inc. is considering adding a small electric mower to its product line. Management believes that in order to be competitive, the mower cannot be
Heaven Inc. is considering adding a small electric mower to its product line. Management believes that in order to be competitive, the mower cannot be priced above $140. The company requires a mini num return of 20% on its investments. Launching the new product would require an investment of $8,000,000. Sales are expected to be 40,000 units of the mower per year. Required: a) Compute the trget cost of a mower. b) Suppose the target cost calculated in part (b) above is not attainable using the company's current manufacturing facilities. Specifically, the average cost of producing the 40,000 units is $120 per unit. Besides abandoning the idea, what specific options are available to Heaven? c) Suppose, using the company's current manufacturing facilities the average cost of producing the 40,000 units is only $80. What other specific options are available to Heaven
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