Hello, I need help with the following scenario.

Please see this short video https://youtu.be/9vRFqsZD5yA

The Mind Doodle in the video depicts the plight of a seller who is facing a whirlwind of environmental threats (competition, economics, social). To stay in business, the seller has to add value by taking one of three steps:

• Increase benefit,
• Decrease price, or
• Increase benefit and decrease price.

In the scenario that you are an advisor to the seller depicted in the Mind Doodle, please come up with a solid argument stating which of the three options the seller should choose.

The argument requires a persuasive yet objective voice, acknowledging the merits of each of the three options but emphasizing why the seller should follow your stated recommendation.

The argument should include references to the Mind Doodle, so you will probably have to view it several times to catch meaningful details that you might have missed at first.