Hellriegel et al. define management as 'the process of getting things done, effectively and efficiently, through and with other people'. This makes it seem that management is a simple task, but it is in fact dynamic. For example, managing the realities of competitiveness is not easy. People change, conditions change, technologies change and rules are changing. New theories are developed and new practices are tried and tested. Use the information provided by Erasmus et al. and in your own words: 1.1 Discuss the importance of studying management. (6) 1.2 Explain the success drivers that support competitiveness: innovation (2) quality speed cost competitiveness (3) (4) (3) 1.3. Provide your own examples of the four success drivers. (4)