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Help Kraft Heinz value its barbecue sauce brand in preparation to divestiture using the sales multiplier approach, if you know that the the segment has

Help Kraft Heinz value its barbecue sauce brand in preparation to divestiture using the sales multiplier approach, if you know that the the segment has generated $6 bn revenues and the new self-standing divested company will issue 8m shares! Here is some data about some of the most important competitors: Competitor Zesty Inc. Smoky Corp. Carolina BQ

Revenues (in $bn) 3 2 1

Shares outstanding (in millons) 3 6 3

Price 70 60 78 Provide your answer in dollars, rounded to two decimals, omitting the $ sign.

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