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Revenue Management In Rooms Division Case Study You were hired by a 600-room hotel as a Revenue Manager. This hotel only has a year round rate at $1200 with average 50% occupancy. The General Manager would like you to push up both the hotel ADR and occupancy. Therefore, you are propose by using differential pricing to your GM and with the following assumptions:- Room variable costs ($): 250 per room Room Sold 45 Type of Rate Plan High Regular Low Rate 1350 1200 1050 300 150 1) What would be the different for using fixed price and differential price in terms of Room Revenue, ADR and GOPPAR? What are the % changes for each of them? (Please round up to the nearest whole number) Strategy ADR GOPPAR Regular Rate ($) Rm Sold Rm Rev Fixed Price Strategy 1200 300 Differential Price Strategy 1050 150 1200 300 135045 Low Regular High Total Change % Change 2) Base on your strategies, what would be the benefits to the hotel? Revenue Management In Rooms Division Case Study You were hired by a 600-room hotel as a Revenue Manager. This hotel only has a year round rate at $1200 with average 50% occupancy. The General Manager would like you to push up both the hotel ADR and occupancy. Therefore, you are propose by using differential pricing to your GM and with the following assumptions:- Room variable costs ($): 250 per room Room Sold 45 Type of Rate Plan High Regular Low Rate 1350 1200 1050 300 150 1) What would be the different for using fixed price and differential price in terms of Room Revenue, ADR and GOPPAR? What are the % changes for each of them? (Please round up to the nearest whole number) Strategy ADR GOPPAR Regular Rate ($) Rm Sold Rm Rev Fixed Price Strategy 1200 300 Differential Price Strategy 1050 150 1200 300 135045 Low Regular High Total Change % Change 2) Base on your strategies, what would be the benefits to the hotel