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Jump to level 1 An advertising firm is trying to determine if a lower proportion of interactions from online advertising result in sales compared to the proportion of interactions from television advertising. The firm examines a random sample of each type of interaction. The results of the data collected are shown below. What are the population parameters? Pick Online Television Successes 231 Successes 206 What is the level of significance? Ex: 0.12 Observations 1000 Observations 700 p-hat_1 0.231 p-hat_2 0.294 What is the null hypothesis Ho? Pick V Confidence level 95% z-score 2.926 What is the alternative hypothesis H? Pick p-value 0.00169 Should Ho be rejected or does Ho fail to be rejected? | Pick What conclusion can be drawn from the data? Pick evidence exists to support the claim that the proportion of sales generated by online advertising is lower than the proportion generated by television advertising