Hi all teacher,

Can help me on IKEA 2021 market segmentation analysis ?

Need to explain on the model too.

Thanks.

Market Segmentation Business Markets Industry . Your Test Here Demographics Company Size - Your Test Here Location - You Test Here Operating Technology - Your Test Here User/ Non User Status - Your Tour Here Variable Customer Capabilities - Your Test Here Purchasing Purchasing Function - Your Text Here Approaches Power Structure - Your Test Here Nature of Existing Capabilities - You 08 Situational Urgency . Your Text Here Factors Specific Application- Your Text Here Sire of Order - Your Test Here Personal Buyer Seller Similarity - Your Test Here Characteristics Attitude towards Risk - Your Test Here Loyalty - Your Feat Here