Hi!

I am doing Mike's bikes simulation and I need help. I have already made the decisions for year one and I have reached a Shareholder value of $14.39. For year two, I have to reach a shareholder value of around $20 but I am not able to achieve it. I just need to make a decision in pricing & production, advertising, distribution and branding expenditure. Can someone give me tips to increase the shareholder value for this second year and help me reach a shareholder value of $20? Thanks!