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Hi kindly help in making 90 day digital marketing plan of small business (not a fictional one) consider following points in making this digital marketing

Hi kindly help in making 90 day digital marketing plan of small business (not a fictional one)

consider following points in making this digital marketing plan...

Source and synthesize appropriate primary and secondary marketing research

Use a planning framework to include PESTLE, Market, Product, Customer, Competitor, SWOT and Key Issues analysis and evaluation

Set appropriate SMART objectives including AMC calculations

Use the insights and objectives developed in your Situation Analysis to outline a digital communications strategy

Use software to develop an actions and timings schedule together with KPIs

Use primary research and benchmarks to calculate campaign budget requirement and forecast ROMI

Structure a plan around a professional planning framework (SOSTAC/ RACE) and include references.

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