Question
Hi there, I need some help with conducting the following analyses for the company Mizzie the Kangaroo: 2. Internal analysis Examine the current internal marketing
Hi there, I need some help with conducting the following analyses for the company "Mizzie the Kangaroo":
2. Internal analysis
Examine the current internal marketing environment, identifying the main elements of analysis and highlighting the most influential factors. o Among the factors and analysis identified in your research as important, a comprehensive audit and evaluation of the current marketing positioning, targeting and marketing mix is recommended.
3. External Microenvironmental analysis
Examine the current microenvironment environment, identifying the main elements of analysis and highlighting the most influential factors. o Among the factors and analysis identified in your research as important, a comprehensive assessment of current close competitor marketing positioning, targeting and marketing mix is recommended.
4. External Macroenvironmental analysis
Examine the current macroenvironment environment, identifying the main elements of analysis and highlighting the most influential factors.
Among the factors and analysis identified in your research as important, a comprehensive PESTLE analysis is recommended.
5. SWOT Analysis and conclusion Examine the results of internal and external analysis, highlighting and justifying the most influential strategic influences/priorities.
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