his assignment creates a situation where you have to do research about a country- this is typically what an MNC has to do when considering whether to set up trade links with a foreign partner or invest in another country. Your company plans to export products or to invest (FDI) in New Zealand. Would you recommend exporting/investing to this market? Why/why not? Highlight the pros and cons of exporting/investing to this market in your answer.

Your answer will be based around but not limited to the following:

• Identify the country (you have a choice in the country where your company is located) and industry of your company.
• Identify goods/services that you are offering.
• What strategy in the 2x2 matrix of international strategies (pp.452-459), if any, best suits your company?
• What entry mode would you suggest for the company?
• Why this is the right country for you to export to, to invest in, or to work with (may include countertrade)?
• Should your firm adopt a concentrated or decentralized manufacturing strategy? What considerations should the firm have in choosing the location of its subsidiary(ies)? Why?
• What HR approach, if any, would you pursue, where do you find workforce, justify your choice.