Question
HMV Limited and a movie studio have decided to sign a revenue-sharing contract for movie DVDs. Each DVD costs the studio $2 to produce. The
HMV Limited and a movie studio have decided to sign a revenue-sharing contract for movie DVDs. Each DVD costs the studio $2 to produce. The DVD will be sold to HMV for $3. HMV in turn prices a DVD at $15 and forecasts demand to be normally distributed, with a mean of 8,000 and a standard deviation of 2,800. HMV will share 35% of the revenue with the studio, keeping 65% for itself. There is a single selling period for the DVDs. Any unsold DVDs at the end of the selling period are discounted to $1, and all can be sold at this price. Money made from discounted DVDs is kept by HMV.
(a) How many DVDs should HMV order?
(b) How many DVDs does HMV expect to sell at a discount?
(c) What is the profit that the studio expects to make?
The studio's profit includes the profit obtained from the DVDs that HMV orders from them, plus the income obtained from the revenue that HMV shares with them
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started