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Hodge Podge, an electronic company's original customer base was in Nova Scotia, the province in which it was founded. By spreading its distribution system across
Hodge Podge, an electronic company's original customer base was in Nova Scotia, the province in which it was founded. By spreading its distribution system across Canada, Hodge Podge was able to leverage a market strategy.
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market penetration
product development
market development
diversification
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