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Hoffman-Davenport Publishing Company publishes textbooks for three different customer groups: elementary schools, secondary schools, and colleges. They have chosen to departmentalize using ________ so that
Hoffman-Davenport Publishing Company publishes textbooks for three different customer groups: elementary schools, secondary schools, and colleges. They have chosen to departmentalize using ________ so that they can better serve the needs of each of these specific markets. a product divisions b customer divisions c process divisions d geographic divisions e matrix divisions
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