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This course

Part $1$:

Brainstorm some ideas as to whin information a marketer and a compary need in order to estachsh a farget consumer persona. Generally, a business wants to know who the petson as$,$ what they value, and how best to spezk them".

$.$ Organize those ideas into a template.

Part $2.$

Select a business that you have purchased from in the past. Conduct some fevearch on t $($eg ita products ander servoes, fustory, ele.$)$

Deperideg on the business. a company shoud have anowhere fom one fo five buye pecicnas lo represers its target pan ore. Ensure that you redude a pecture as part of your persons

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