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Honda and GM are competing to sell a fleet of cars to Hertz. For simplicity, we assume straight - line depreciation and that Hertz will
Honda and GM are competing to sell a fleet of cars to Hertz. For simplicity, we assume straight line depreciation and that Hertz will dispose of the cars after five years. Hertz expects that the autos will have no salvage value. Hertz expects a fleet of cars to generate $ per year in pretax income. Hertz is in the percent tax bracket and the firms overall required return is percent. The addition of the new fleet will not add to the risk of the firm.
a What is the maximum price that Hertz should be willing to pay for the fleet of cars?
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