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How can a firm make capabilities stronger and more difficult for competitors to imitate? by using strong levels of distributional justice by using corporate social
How can a firm make capabilities stronger and more difficult for competitors to imitate? by using strong levels of distributional justice by using corporate social performance norms through additional layers of complexity through continuous use
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Rethinking Prestige Branding: Secrets Of The Ueber-Brands
Authors: Wolfgang Schaefer, J P Kuehlwein
1st Edition
0749470038, 9780749470036
