Question
How can managers create value by establishing important relationships among the value-chain activities both within their firm and between the firm and its customers and
How can managers create value by establishing important relationships among the value-chain activities both within their firm and between the firm and its customers and suppliers? When answering include examples, citations and references.
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Strategic Management Text and Cases
Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara
7th edition
978-0077862527, 007786252X, 978-1259196553
