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image text in transcribed Assignment acc 561 Many of you will some day own your own business. One rapidly growing opportunity is no-frills workout centers. Such centers attract customers who want to take advantage of state-of-the-art fitness equipment but do not need the other amenities of full-service health clubs. One way to own your own fitness business is to buy a franchise. Snap Fitness is a Minnesota-based business that offers franchise opportunities. For a very low monthly fee ($27, without an annual contract) customers can access a Snap Fitness center 24 hours a day. The Snap Fitness website (www.snapfitness.com) indicates that start-up costs range from $60,000 to $184,000. This initial investment covers the following pre-opening costs: franchise fee, grand opening marketing, leasehold improvements, utility/rent deposits, and training. Part 1 (Sections 1 - 4): Section 1: Suppose that Snap Fitness estimates that each location incurs $5,000 per month in general fixed operating expenses and $1,000 to lease equipment. Mixed costs are equal to $500 per/month (fixed) plus $1 per membership sale (variable). Total variable costs were not provided. A recent newspaper article describing no-frills fitness centers indicated that a Snap Fitness site might require only 320 members to break even. Members pay on a monthly basis. Using the information provided above, and your knowledge of CVP analysis, estimate the amount of variable costs. (When performing your analysis, assume that fixed costs include estimated monthly operating expenses, equipment lease and the fixed part of mixed costs.) Section 2: Using the information from part 1, section 1, what would monthly sales in members and dollars have to be to achieve a target net income of $15,000 for the month? Section 3: Provide several examples of variable costs and fixed costs for a fitness center. Discuss how a fitness center's cost structure, relevant range, margin of safety, cost behaviors, and CVP apply to the case study. How do you plan to use this in order to manage the business and plan for profitability? What type of internal accounting reports would you like to review in order to help you make informed decisions? Section 4: Go to a competitor's internet site and find information about purchasing their franchise. Summarize the pertinent information required to make an informed investment decision. Which franchise do you believe is a better business opportunity? Explain your answer. Part 2: See CVP and Break Even Analysis project instructions for further details. 1. Please use the following formula in order to determine total variable costs. Sales = Variable Costs + Fixed Costs + Net Income. With respect to section one, at the break even point our net income is equal to -0-. As a result, net income in the above equation is equal to -0-. Add the problem data to the above formula and solve for the missing piece of the equation (i.e. variable costs). 2. We need to use the solution from part 1, section 1 (i.e. variable costs) in order to calculate the contribution margin (i.e. sales - variable costs) on a per unit basis. In addition to fixed costs, add targeted net income equal to $15K. In short, we need to utilize the CVP formula in order to finalize the problem. Finally, please review my comments regarding per unit basis above a second time. This is critical to solving the problem correctly. Otherwise, please let me know if you require further information or have questions regarding part 1, section 2. In accordance with the syllabus, part two of the project is as follows. 3. Assume your team decides to invest in the business. Prepare a variable costing income statement using monthly projections for revenue and expenses. In order to support your findings, include a list of all assumptions, issues, and factors directly or indirectly related to your conclusions. Complete sections (1) and (2) from the case study a second time using your team's projections of sales volume, variable expenses, and fixed expenses. 4. In order to prepare a variable costing income statement, your team needs to estimate/project sales, variable, and fixed expenses for your business. In order to accomplish this you need to determine a physical location for your Snap Fitness franchise (i.e. city & state). Once this is identified, you can begin researching what the average monthly fee is for comparable fitness clubs in your area. The monthly fee per customer will help you determine sales revenue. The next step is to estimate your expenses. Does your team plan to buy a building or sign a lease? Real estate is typically leased based on square footage. How many square feet does your business require and what is the cost per square foot based on the location of your business? In addition to the lease expense, do you expect to incur additional fixed expenses such as the purchase of fitness equipment? Finally, you need to determine all of your variable expenses. This could include hourly wages, sales commissions, utilities, etc. Once these items are determined, you can finalize a projected/estimated variable costing income statement, contribution margin, break even analysis, etc. 5. For additional guidance regarding cost volume profit analysis and related cost concepts please review the following. http://www.accountingexplanation.com/cost_volume_profit_relationship.htm 6. As you review and analyze the franchise opportunity it is important to develop a thorough understanding of the franchise agreement prior to investing. The following is an article that identifies and explains the basic fundamentals of an agreement. http://www.franchising.com/howtofranchiseguide/the_franchise_agreement.html

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