Question
How does a Disney movie attract more guests in the different Disney properties? Cite a specific Disney property and the movie it can be related
How does a Disney movie attract more guests in the different Disney properties? Cite a specific Disney property and the movie it can be related to that either created a new market or further strengthened its marketing strategies to attract existing/new market
Guide:
1. Read the case analysis.
https://www.mbaknol.com/management-case-studies/case-study-marketing-strategy-of-walt-disney-company/
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Data Modeling and Database Design
Authors: Narayan S. Umanath, Richard W. Scammel
2nd edition
1285085256, 978-1285085258
