How does the growth stage differ in comparison to the introduction stage? In the growth stage, you are more likely to experience a loss in profits, because you have to spend more money on personal selling than you did in the introduction stage. In the growth stage, you need to spend more money to educate consumers than you did in the introduction stage when this was not significant. In the growth stage, you are more likely to experience a loss in profits, due to the increased price of advertisement. In the growth stage, you are more likely to experience a more profitable stage in comparison to the introduction stage