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How might Southwest Airlines utilize a business-level cooperative strategy to create a competitive advantage? Of the four business-level cooperative strategies presented in section 9-2 of

How might Southwest Airlines utilize a business-level cooperative strategy to create a competitive advantage? Of the four business-level cooperative strategies presented in section 9-2 of the textbook, which is most likely to be of significant value to your team's firm? Why? What are the risks associated with this strategy and how might they be managed

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