How should for-profit corporation balance its business needs with the needs of its consumers?

Lives depend on products created by some companies. Do these companies have a greater responsibility to work towards benefitting the consumer more than themselves?

Look at the issue from a Biblical worldview. How would you respond if you were running such a company?

These answers must explain how you balance the interests at stake including:

Creator v. Consumer in the creation and management of intellectual property

profit and return on investment for company owners/shareholders

continuing excistence of the company

protecting intellectual property of the company

needs of patients, practitioners and society